Has your business kept pace with the digital revolution when it comes to ecommerce, online marketing, social media marketing and customer experience?
24.5% of sales are expected to be made online by 2025, according to recent predictions from Shopify. So, if online is the place to be when looking for targets, customers and conversions, what's your current strategy for achieving this? And do you have the skills in the business to bring your marketing and customer strategy into the digital age?
Where a digital marketing specialist adds value
Digital sales and e-commerce have both evolved at a frantic pace over the past decade. There are now estimated to be 2.14 billion online shoppers globally, and that’s a gigantic audience for you to engage with, convert and turn into paying customers.
But to do this effectively, you need a digital marketing specialist to help you maximize your online interactions. This might be an in-house role that you create, or it may be a freelance position that you use to expand your company’s marketing abilities. If you have the budget, you might even partner with a digital marketing agency – the choice is yours.
The point is that having a digital marketing specialist on your team is a huge benefit for businesses that want to dip into this giant online market.
Your specialist can: